The Blueprint for Home Services Marketing: Strategies, Data, and What Actually Works in 2026 If you’re running an HVAC company, a plumbing business, a roofing contractor, or any other home service operation, the old marketing playbook isn’t cutting it anymore. You need a real blueprint. Not a list of vague tips. A structured, channel-by-channel strategy […]
10 Ways to Get Referrals
How to Get More Referrals for Your Home Services Business Every home service business owner knows that the best jobs come from the best clients, and the best clients tend to arrive through word of mouth. A neighbor mentions your name at a backyard cookout. A past customer tags you in a community Facebook group. […]
Have AI Get Prices
AI is Calling Your Business: Will You Answer? A Home Service Guide to Google’s “Have AI Get Prices” There’s a new caller in local search, and it isn’t a homeowner. It’s Google’s AI, and it’s reaching out to your business to ask about your prices before a potential customer ever picks up the phone themselves. […]
From Google Guaranteed to Google Verified
What Is Google Guaranteed? Google Guaranteed is a trust certification program run by Google as part of its Local Services Ads (LSA) platform. When a home service business passes Google’s vetting process, background checks, license verification, insurance confirmation, it earns the right to run Local Services Ads with a green “Google Guaranteed” badge displayed directly […]