Local Content Is Winning After Google’s Recent Core Update If you run a small business in Los Angeles, you may have heard about Google’s February 2026 core update and wondered how it affects your website. While the technical details of search updates can be complex, the overall direction is becoming clear. Google continues to prioritize content that is helpful, trustworthy, and relevant to the […]
YouTube Disables Hidden Subscriber Count To Fight Creator Impersonations YouTube has officially prevented channels from hiding the number of subscribers they have in order to help fight creator impersonation across the platform. Spammers can impersonate other channels when leaving comments by hiding their subscriber count. Seeing a low subscriber count can be a dead giveaway that someone posing as another creator isn’t who they […]
TikTok Releases Key Future Strategies At Cannes Lions Festival TikTok leaders talk shopping, advertising, brand safety, the creator economy, and more. On Monday, June 20, TikTok hosted its first-ever company event at the 2022 Cannes Lions International Festival of Creativity. Several executives of the entertainment platform talked through their vision for the company’s future and its challenges. At the event, held annually at the […]